Module Assessment

Economic Geography

International Business Plan

Imagine you are an American entrepreneur looking for the perfect international city to set up a new company. Before you search for a location for the headquarters, you must come up with a detailed business plan to ensure your company can make a profit. Begin your business plan by answering the questions listed below.

Part One: Description of Your Business

  1. What type of good or service will you sell? Does this fall into a category of primary, secondary, tertiary, or quaternary level of activity?
  2. What type(s) of natural resources will you need to support the business?
  3. What type(s) of capital resources will you need to support the business?
  4. What type(s) of human resources will you need to support the business?
  5. Is it better to establish a headquarters in a developed or developing nation? Why?

Next, choose a city and country outside of the United States to establish your headquarters. The location can be anywhere in the world, but you need to justify why you chose this particular location. Otherwise it will be nearly impossible to get investors to fund the business. Then, complete your business plan by answering the questions listed below. You may use information you learned in this topic in addition to other Internet resources, like the CIA’s World Factbook. Visit the Student Resources section for assistance in navigating the CIA’s World Factbook.


Part Two: Location of Your Business

  1. In what country and city will the company’s headquarters be located?
  2. Describe the city. Include information about the city’s site and situation, its current functions, its influence on surrounding regions, and any problems it is dealing with.
  3. What types of natural resources needed for your business can you find in this city/country?
  4. What types of natural resources might you have to import?
  5. What types of human resources needed for your business can you find in this city/country? Remember to consider the level of education, skills, and managerial abilities required for employees.
  6. What types of capital resources are already available in this city/country, and what types of new investments may you need to make?
  7. Will the city/country potentially be negatively affected from your company’s use of its natural, human, or capital resources? Explain.
  8. Is this country affiliated with an economic trade union? Will this have an effect on your company?
  9. Based on your company’s specialization, will you be selling items within the country, exporting items outside of the country (and to whom), or both? Be sure to consider comparative advantage in your explanation.

Before you begin, please access the International Business Plan Template. You may use this template to organize the information included in your business plan. Before you begin, access the International Business Plan Checklist to be sure you include all of the items required for full credit. You will need to use resources outside of this course to complete this assignment, so please submit a Works Cited document. If you need assistance, visit the Student Resources section for information on citing any resources you used.

 

After completing this assignment, please submit your work to the dropbox.