Comparison-Shopping

You have learned how advertising and incenties can influence puchasing decisions, and you have learned how to make sure you get the best deal with comparison-shopping. By using your comparison-shopping skills and the decision grid, you can make the right decision when faced with a large or complicated purchase, like buying or leasing a car.

• Which option is right for you?
• Which model should you buy?
• How much will it cost?
• Are some models better than others?

Jump into the next topic of this module for the answers to all of these questions and more!